Audience Clapping

TRAINING

Kick the Canned Approach!

Many customers tell us that canned training or coaching programs fall short of being compelling or useful in the long-term to their organizations. Ultimately, the generalized “one size fits all” approach just doesn’t seem to have real staying power.

It makes us wonder — then what did they pay for and what was their R.O.I.? At Training for Winners, we take our responsibility seriously. After all, you’ll be entrusting us with your team members and their future impact on the success of your organization. That’s a big deal to us. There is a lot riding on the re-skilling, up-skilling and sharpening of peoples’ skills, thanks to today’s ultra-competitive business landscape.

Effective and customized training/coaching accomplishes many things. It enriches your life, energizes you, makes you wonder, challenges you and ideally increases loyalty to the organization. The most useful training offers practical skills critical to the current stage of your team/organization’s development. We present learning in direct, easy-to-understand ways, essential to peoples’ job performance in the immediate future.

Here is why our learning programs “stick” — The COACH Method

Gary speaking to ises Thus, we’re not about the generic training programs, the ones that make big promises to fix all of your challenges. We keep it real. Rather than train for always-perfect scenarios as some programs do, Training for Winners also coaches for the what-ifs and the real-world scenarios that happen on the job. Your issues. Your bottlenecks. Your desired outcomes. Important skills such as conversational (and emotional) intelligence and self-awareness are typical areas of our focus, too.

Gary developed a model of coaching success that has been serving groups and individuals since 1995. His model is based on the word SCORE:

SSituation analysis; Due Diligence to fully understand our clients’ mission, goals and desired outcomes

CCustomization and designing the program or workshops for that specific client

OOn-site learning / Virtual / One-on-one delivery; Interactive, immersive and fun!

RReinforcement and re-direct (if necessary) of learning concepts and tools being put into practice

EEvaluate performances and elevate the long-term value of the program through one-on-one follow-up coaching

Through our extensive due diligence, we will customize our extremely interactive programs for you and your team because that’s the best way to do it. Our clients tell us so. We will offer help and inspire your people with real tools that they can put into immediate practice so they can begin creating quantifiable results right away. We’ll often do pre-interviews of team members to get a better idea of the dynamics in play

We use a combination of learning methods in our deliveries: Individual and group exercises, team challenges, presentations and fun contests that make the learning enjoyable and experiential. We’ll build your program around the theme you want to drive home.

We will also stay with the process if you choose, by coaching people beyond the initial workshops. We know that people learn at different speeds, and our clients have seen terrific results in the follow-up one-on-one coaching aspects of our work.

Our Associates Team can be your go-to experts, especially during our economic recovery

For owners and entrepreneurs starting up or running your own businesses, Gary and his Associates Team provide solid small-business coaching and consulting, too.  After all, it can be overwhelming, right? Do you often feel like you are on a treadmill, running faster but getting no further ahead? Do you feel like you are making decisions in a vacuum? Do you tell yourself the issue will get better when you find more time to address it?

Gary’s been there. He started his own business in 1995 and faced these same uphill challenges. For larger projects, Gary and his Associates Team can work shoulder-to-shoulder with owners and operators on the things you don’t have the time (or bandwidth) to do. These areas could include: Social media make-overs, branding, working with 1099 contractors, marketing plans, public relations, SEO, P & Ls, prospecting, team training, sales, etc.

We know that there is extra pressure on businesses everywhere as we re-awaken from the fallout of the pandemic. Owners and operators are trying to get back on their feet again and re-claim their customers. It’s a lot to handle, and our talented Associates Team can offer lifelines and valuable help built on decades of solid business experience. Our work is available via virtual, hybrid and in-person deliveries.

So, when is that “right time” to enlist training & coaching help for your team?

“It’s too busy.” It’s too slow.” “Doesn’t it cost a lot?” We’ve heard all these excuses and more from owners and managers about when is the right time to invest in up-skilling and coaching of one’s team. Let’s look at it another way: Is there ever a wrong time to build on peoples’ skills and abilities? Is it ever the wrong time to sharpen peoples’ tools in order to take on your competition? This is an INVESTMENT in your people that will pay off in big dividends for them and your business, too. There is no wrong time to do this. Indeed, education will never be as expensive as ignorance.

Training for Winners has been helping teams and organizations in many diverse industries achieve better RESULTS in sales, service, branding, leadership, and personal growth since 1995. We believe that our customers speak best for us and we’d love for you to discuss our results with them. We would be happy to put you in touch.

Testimonials

“Your willingness & ability to customize the training for us was exceptional. It really captured your experience & knowledge level. Our team learned a lot about themselves & each other and that will have lasting effects for a long time to come.”

- Genentech

Training For Winners
2019-01-21T19:53:37+00:00

- Genentech

“Your willingness & ability to customize the training for us was exceptional. It really captured your experience & knowledge level. Our team learned a lot about themselves & each other and that will have lasting effects for a long time to come.”
“Thank you for providing such a great training experience to our team. The buzz has been great, and I know it will make an impact on our success. Your training is relevant, engaging and customized, and that is hard to come by. You are simply the best in the industry!”

- Charlestowne Hotels

Training For Winners
2019-01-21T19:54:45+00:00

- Charlestowne Hotels

“Thank you for providing such a great training experience to our team. The buzz has been great, and I know it will make an impact on our success. Your training is relevant, engaging and customized, and that is hard to come by. You are simply the best in the industry!”
“Gary got in the trenches with our front-line staff and worked with them as individuals & groups to coach them on positive customer service techniques tailored to our specific types of customers & unique situations. He helped our team become true problem-solvers. He provided coaching on our Moments of Truth. We have made measurable, across the board improvements in customer service and product delivery times, and he did it by giving us tools and concepts to improve, and by carefully observing us in our application of the tools and our methods.

We have gone from being the focus of negativity to one of positive, continuous improvement. Thanks to Gary, less of our customers are singing the 'You Can't Fight City Hall Blues.' Gary is our true strength and conditioning coach.”

- City of Fort Worth

Training For Winners
2019-01-21T19:57:02+00:00

- City of Fort Worth

“Gary got in the trenches with our front-line staff and worked with them as individuals & groups to coach them on positive customer service techniques tailored to our specific types of customers & unique situations. He helped our team become true problem-solvers. He provided coaching on our Moments of Truth. We have made measurable, across the board improvements in customer service and product delivery times, and he did it by giving us tools and concepts to improve, and by carefully observing us in our application of the tools and our methods. We have gone from being the focus of negativity to one of positive, continuous improvement. Thanks to Gary, less of our customers are singing the 'You Can't Fight City Hall Blues.' Gary is our true strength and conditioning coach.”
"There is absolutely NO GOOD REASON that any CVB or destination should not book Gary and his Sales Education Workshops. As a meeting professional and a member of one of his planner panels, I was impressed with the way that he brings CVB teams, their community selling partners and customers like me together for an honest, valuable interchange.

It makes a big impression on me as a planner to look out at the audience and see a destination coming together -- the engagement and willingness to learn and not think they know it all. Gary brings all that out in people, and shares real-world tools with both suppliers and customers that really helps both sides come together. The wonderful result is that we'll do better business with each other. His program is a winner!"

Crystal Spencer, California Department of Justice - Attorney General's Office

Training For Winners
2019-05-23T17:44:40+00:00

Crystal Spencer, California Department of Justice - Attorney General's Office

"There is absolutely NO GOOD REASON that any CVB or destination should not book Gary and his Sales Education Workshops. As a meeting professional and a member of one of his planner panels, I was impressed with the way that he brings CVB teams, their community selling partners and customers like me together for an honest, valuable interchange. It makes a big impression on me as a planner to look out at the audience and see a destination coming together -- the engagement and willingness to learn and not think they know it all. Gary brings all that out in people, and shares real-world tools with both suppliers and customers that really helps both sides come together. The wonderful result is that we'll do better business with each other. His program is a winner!"
“Thank you for such an insightful and customized sales seminar. For a presentation to be useful, it needs to address our key issues and challenges, and your presentation did just that. You were able to deliver a hard-hitting, fundamental-driven sales presentation that was useful to everyone in the room. There are many sales training resources out there, and I’m very pleased that we made the investment in you and your message.”

- Greater Lansing Convention and Visitors Bureau

Training For Winners
2019-03-26T18:09:20+00:00

- Greater Lansing Convention and Visitors Bureau

“Thank you for such an insightful and customized sales seminar. For a presentation to be useful, it needs to address our key issues and challenges, and your presentation did just that. You were able to deliver a hard-hitting, fundamental-driven sales presentation that was useful to everyone in the room. There are many sales training resources out there, and I’m very pleased that we made the investment in you and your message.”
“Thank you so much for the training workshops - the whole team put the phone skills you shared into practice with our clients right away! Gary, you've been able to keep the interest high for a group of salespeople over two all-day sessions and that is not easy to do. Your relaxed yet informative style makes it easy to participate. Some of the comments from my people were: 'Gary is not only a great sales coach but also very motivational'; 'I was able to apply many of his techniques into my daily routine with great results'; 'I would attend any course that he teaches - he is candid, has great examples, and made me laugh.”

- Monterey Bay Aquarium

Training For Winners
2019-03-25T23:32:39+00:00

- Monterey Bay Aquarium

“Thank you so much for the training workshops - the whole team put the phone skills you shared into practice with our clients right away! Gary, you've been able to keep the interest high for a group of salespeople over two all-day sessions and that is not easy to do. Your relaxed yet informative style makes it easy to participate. Some of the comments from my people were: 'Gary is not only a great sales coach but also very motivational'; 'I was able to apply many of his techniques into my daily routine with great results'; 'I would attend any course that he teaches - he is candid, has great examples, and made me laugh.”
0
0
Training For Winners

Here are some of our most-requested training topics:


PLEASE NOTE: These training components are some of our most popular topics, but due to space and brevity, not all programs are listed. Consider this a “Greatest Hits” approach as suggested by our clients, and please understand that every program is fully customized. We are creating new material all the time, so if you don’t see your particular focus area here, please ask!

 Sales training: How about taking the approach of looking at sales through the customers’ eyes — What they see, feel, touch, smell or taste, rather than from the standpoint of just pitching “stuff to sell”? We offer comprehensive, immersive approaches to areas such as: Working your sales funnel (prospecting, networking, qualifying, making winning presentations, negotiating, closing),  10 keys to ultimate customer care in the selling process, questioning and listening techniques, trade-show/appointment show sales tools and how to effectively work client events. These key elements contribute to winning sales efforts through the art of effective salesmanship and helping people buy. The emphasis is on having more of a consultative selling approach vs. a commodity-based approach — i.e. Solution-based selling vs. product/feature dumping

The Art of Storytelling: How to make sales presentations, product proposals and leadership addresses more compelling through the use of storytelling that resonates with people emotionally and helps move them to action.

Personal branding: Creating, nurturing, & utilizing your brand for success; How to utilize your brand to get results and influence others

Communication skills for individuals and teams: Keys to verbal and written skills with internal AND external customers; Setting up communication protocols; Focusing on 3-way communication — up-line, side-line and down-line

Using social media for greater sales and network-building results

Accountability and trust: Building and sustaining these ultra-important attributes across team boundaries

Writing skills for effective emails, proposals, RFPs — It’s the forgotten art that can set you apart from the crowd

Think like an owner: Taking an entrepreneurial approach to improving workplace performance, from front-line teams to upper management

Sales/Service mystery shopping services designed to uncover need areas in your company’s approach to its customers

 Leadership, management and  supervisory skills that illustrate how “None of us are as strong as all of us”: Understanding Gary’s patented Sweet 16 Attributes of Winning Teams; Teambuilding that helps forge and sustain cohesiveness; Alliance Partners Program and how the concept works to improve results for all

Building seamlessness and tearing down silos in your organization — and providing key elements to keep those silos down

Understanding the dynamics of personality styles (yours and others), how they influence one another, their effects on buying and selling; How to help different styles understand each other, respect each other and work together better

Time and priority management: How to use the clock instead of blaming it; Handling multiple priorities successfully; Recognizing time-drainers and how to avoid or minimize them

One-on-one career, job transition or performance coaching tailored to help individuals with specific goals and ambitions. Whether it is making or preparing for a career move, improving one’s personal branding or learning new skills and gaining new insights, Gary will deliver for you. For group training, we also offer phone and email coaching sessions to help drive home the lessons from the workshops

 Facilitation of executive leadership retreats: Developing strategies, culture-building, goal-setting, action-planning and sales campaigns; Bringing your organization’s departmental or team leaders together to “congeal” them as an authentic, cohesive leadership team in important areas such as communication, trust, protocols, supporting each other and delivering the goods through better synergy

Customer service excellence: Making everyone a salesperson; Examining those critical Moments of Truth that impact your customers and teams

PLEASE NOTE: Consulting services are also available, and can be designed to accomplish your project goals in any of the areas above, plus: public relations, data analytics, website development and maximizing the power of social media for your organization. Ask us about contract assignments and longer-term consultancy projects

Click here to Learn more about the specific training we have created for our clients and their goals!